After twelve year, one of America’s biggest rock festivals – Columbus, Ohio’s Rock on the Range – is now ending due to a split between the companies Danny Wimmer Presents and AEG Live. The replacement festival will be named the Sonic Temple Art + Music Festival.
The split between the two organizers will direct the festival to a new direction with Danny Wimmer. Danny spoke to Loudwire on September 7 about the changes the festival will be making.
“I feel like Rock on the Range has fallen short on delivering better art installations and better food and drink options. Rock on the Range is the biggest rock festival in America that has no bells and whistles. This show deserves to have better offerings.”
The focus of added art exhibits, better food, and other forms of entertainment besides rock music is heavily influenced by other festivals. Mainstream festivals like Coachella or rock festivals like Knotfest have a wide variety of entertainment outside of their music lineups. Danny later continues by saying:
“We’ve built this to 45,000 fans a day, they deserve to get the art and the secondary entertainment. They deserve the best food options. They deserve to have the stadium look different than it does for normal events. They deserve for this to not be just another stadium parking lot show.”
Currently, there has not been a lineup for next year, but a venue and date have already been booked. People will be able to attend the festival on May 17 – 19, 2019 at the MAPFRE Stadium in Columbus, the venue that Rock on the Range was formerly home to.
Image via Danny Wimmer Presents and AEG Live